Clothing Design for Longevity

A series of guidance notes, which provide short summaries of the key findings for increasing longevity in each of eight categories of clothing. The full report provides the background and context for the guidance.

The guidance notes were drafted by technical specialists and informed by advice from industry. Account was taken of different audiences within product development teams (e.g. designers, buyers, retailers).

The guidance notes are formatted as a series of bullet points that can be used in presentations or for ready reference during design, and cover the following eight categories, based on departmental divisions used by store groups:

  • childrenswear: all garments but taking account of specific requirements for children;
  • occasionwear: bridal wear, dinner jackets, evening wear, party dresses and high quality suits;
  • knitwear: jumpers, cardigans and dresses;
  • tailoring: formal wear for regular use such as suits, jackets, skirts, trousers and coats;
  • denim: primarily jeans, but also denim jackets, shirts, dresses and skirts;
  • sportswear: garments worn for physical activity, whether high or low impact, excluding swimwear;
  • casualwear: t- shirts, sweatshirts, leggings, trousers, shorts, skirts, blouses and shirts; and 
  • underwear: bras, shapewear, briefs, boxers, vests, thermals and slips.